All Marketing articles – Page 3
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NewsYouMeSushi plots 2026 expansion
The fast casual sushi chain is planning to launch a further 14 sites in 2026 following recent openings in London, Hertfordshire and Kent
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InterviewsSmacks Burgers & Chicken: ‘The intention from the outset was always to scale massively’
The London-born QSR chain is plotting expansion across the UK as well as internationally in the Middle East and the US after partnering with global franchise consultancy Presman & Colard
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NewsMcDonald’s boss predicts beverage innovation as a big trend for QSR in 2026
McDonald’s chairman and CEO Chris Kempczinski says he also expects fibre to be a big area of focus for QSR operators in the year ahead
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Analysis & InsightJanuary sales scramble – why more and more restaurants are turning to discounting this new year
Discounting has long been a strategy used by operators to overcome the post festive holiday slump, but why do the cuts feel even deeper and more widespread this year?
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InterviewsCaprinos in negotiations to grow international footprint following overseas success
Co-founder Khalil Rehman tells MCA the franchise pizza business is in negotiations to expand to two further countries, with further openings in Ireland and Pakistan also planned this year
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NewsBill’s strengthens leadership team after breaking £100m sales milestone
The group has announced a series of promotions as it plots further growth and ‘some exciting new projects’ in the year ahead
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Weekend PressCream of the crop: small brewers take on Guinness with rival ‘nitro’ stouts
Independents muscle in on craze for the black stuff with dark beers that use same nitrogen process as Irish favourite, writes The Guardian
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NewsThe Social Gaming Group builds on BrewDog partnership with new events-led initiative
The tech-focused competitive socialising company is cementing its partnership with the brewer and bar operator through a programme of social gaming-led experiences
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NewsPermanently Unique appoints sales and marketing director as it prepares for Fenix Mayfair launch
Former Gusto Italian marketing director Kat Schofield joins the premium restaurant operator as it prepares to expand its presence in the capital and overseas
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NewsGaucho names group marketing director
Marie Da Silva joins the steakhouse group having previously worked in senior marketing positions for the likes of Caprice Holdings and The Ivy Collection
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NewsSubway expands vegan range
The Smashed Falafel Sub will be trialled in 300 UK stores from today (7 January) until 24 March, which will be rolled out alongside a six-piece side portion of falafel bites
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NewsPopeyes launches refreshed savers menu
The fried chicken brand’s new Shatter Crunch Savers range features 28 items with prices starting at £1.99
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NewsJohn Vincent looking to return Leon to expansion trail following turnaround plan
Vincent says he expects to be back on the expansion trail with plans for as many as 100 UK outlets, mostly in London, over the next four years
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NewsSides to make Scottish debut next year with double opening
Managing director Aaron Moore-Saxton says expanding into Scotland has been ‘a huge ambition’ for the fried chicken chain, which recently revealed plans to double its estate each year
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NewsIn at the deep end: Popeyes launches cup-sized dips in a ‘UK first’ for QSR restaurants
The fried chicken chain is taking the fight to rival US brand Raising Cane’s with the rollout of its three-strong, super-sized dips range
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Analysis & InsightDigital connections: How operators are deepening customer relationships through loyalty
Digital and marketing specialists from Domino’s, Itsu and Bella Italia reveal how their loyalty offers are building a greater rapport with customers online and driving sales
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NewsBaton Berisha hails ‘true evolution’ of Gaucho brand as Christmas bookings up 40%
The steakhouse group’s CEO says the brand is ‘moving with clarity, purpose and renewed energy’, despite recent accusations of ‘greenwashing’ and criticism related to tronc distribution changes
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InterviewsKaspa’s Desserts: ‘We feel we turned a corner’
The dessert franchise says its overall turnover volumes are over £100m as it targets greater expansion in the Midlands, Ireland and Scotland.
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Analysis & InsightMarston’s targets expansion of 'sports lover's dream' Grandstand concept
CEO Justin Platt says the pub group’s five new concepts, each one targeted at a different core consumer demographic, present a ‘real growth opportunity’ going into the new financial year
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Weekend PressGood things will come from Guinness v Murphy’s price war
Guinness now faces a mounting battle with its rival Heineken, which is hoping to steal a march with its own Irish stout, Murphy’s, The Times reports




























