All McDonald’s articles – Page 2
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NewsMcDonald’s UK&I appoints new CMO
Ben Fox returns to the UK and Irish business, after five years in an international role for McDonald’s, to oversee all food strategy and marketing campaigns, and to lead the marketing team
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Weekend PressMcDonald’s closes spin-off restaurants after less-than two-year test run
Five locations in the US will shutter, The Independent reports
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Analysis & InsightQSR and food-to-go drive growth amid cautious market conditions
QSR turnover is expected to grow 3.4% to £17.7bn, with outlet numbers up 1.5%, while food-to-go is forecast to grow 3.5% to £13.6bn, according to the latest Lumina Intelligence data
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NewsMcDonald’s threatened with sale of shares over trafficked workers
The Church of England is threatening to sell its shares in the fast-food chain unless it engages more with the church’s concerns about modern-day slavery
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NewsMcDonald’s reports UK like-for-like sales decline
The fast food giant said the 1% decrease in comparable sales within its International Operated Markets reflected mixed results across the markets, and was primarily impacted by negative comparable sales in the UK.
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InterviewsMcDonald’s UK&I: ‘Innovation, growth and development continues to be priority’
The fast food chain remains focused on its goal to open 200 restaurants over the next four years as well as the ’reimaging’ of its UK & Ireland estate, McDonald’s’ new vice president, development, Mike Spencer tells MCA.
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NewsMcDonald’s UK & Ireland appoints new vice president of development
Mike Spencer joined the fast food giant last month, and is responsible for the leadership of the development function, including construction, estate management and acquisitions.
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News‘Mounting pressure’ on McDonald’s to protect staff
The Equality and Human Rights Commission has written to 1,400 outlets across the UK, warning of legal action if they fail to protect employees from sexual abuse
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NewsMcDonald’s franchisee adds four sites
Smash Restaurants has taken on sites in Shepherd’s Bush, Notting Hill, Hammersmith, and Queensway, bringing its estate to 14 restaurants
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NewsMcDonald’s launches restaurant experience team to strengthen competitive edge
The fast food chain is restructuring its organisation with the introduction of a restaurant experience team, designed to sharpen category leadership
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NewsMcDonald’s turns to AI to boost efficiency
The fast food chain is rolling out AI-driven kitchen management, automated drive-throughs, and predictive maintenance across its 43,000 global restaurants
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NewsMcDonald’s UK sticks to DEI policies
The British arm of the fast-food brand has broken with its US parent company, which abandoned diversity targets ahead of Donald Trump taking office in the US
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Analysis & InsightHow drinks are the focus of innovation in QSR
Launches like KFC’s Kwench and McDonald’s CosMc’s underscore how beverages are more than just add-ons, but a core strategy for driving growth, differentiation, and customer engagement
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NewsMcDonald’s faces backlash over new Cheltenham site
The fast food giant is facing opposition from 15 schools and a college over its planned restaurant in Cheltenham’s former TGI Friday’s site
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NewsMcDonald’s names UK as one of most ‘challenged’ markets
The company’s Q4 results were partly offset by negative comparable sales in some markets, led by the UK, with new initiatives implemented to drive performance
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NewsBMJ investigates McDonald’s planning practices
A British Medical Journal (BMJ) investigation has found that McDonald’s has successfully overturned multiple council planning refusals in the UK by citing its healthier menu options and community contributions in appeals
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NewsMcDonald’s accused of being a ‘hotbed of harassment’
Amid fresh allegations of sexual harassment, McDonald’s UK CEO Alistair Macrow insisted the brand had taken action and strengthened standards during questioning in parliament
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NewsMcDonald’s drops diversity initiatives after pressure from ‘anti-woke’ activist
In a seperate development, the fast-food chain said it would no longer set “aspirational representation goals” and will end its requirement for suppliers to make a diversity, equity and inclusion (DEI) commitment
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NewsUK drives dip in international sales at McDonald’s
The fast food giant said customers in the UK were “continuing to be more intentional” with spending, leading to a decrease in international operated markets of 2.1%
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NewsMcDonald’s UK reports significant drop in profit after tax
Profit after tax at McDonald’s Restaurants Limited was £35m in 2023, down from £129m the previous year, despite an increase in turnover