All Swingers articles
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Analysis & InsightIs late night dead?
As Revolution Bars Group and Rekom UK struggle with a decline in night-time revelling among young people, MCA’s new writer Simon Brooke takes a look at whether the tried and tested evening bar format is past its sell-by date, and explores how operators are having to innovate and fight harder than ever for a share of consumers’ wallets
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NewsRecord turnover for Swingers amid global expansion
Turnover for global operations stood at £36.2 for the crazy golf concept’s four sites in the UK and US, with further sites soon to be added in Vegas and Dubai
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InterviewsSwingers sees ‘clear roadmap’ in US
The crazy golf concept will continue to prioritise the US for expansion as it aims to reach a 15-strong global estate by 2026, co-CEO Matt Grech-Smith tells MCA
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NewsSwingers secures new £40m funding round
Led by existing investor Cain International, the Series C funding will see the mini golf concept expand to at least 15 locations by 2026, including a flagship site in Las Vegas
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NewsSwingers looking to US for growth
The experiential crazy golf concept has not ruled out further UK sites, but believes there is more opportunity for them in American cities
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NewsSwingers forecasts £22m UK revenue this year
The business will launch its second venue in Washington DC in February 2023, as part of plans to open three locations next year as it looks to expand in the UK and US
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NewsSwingers secures $20m for US expansion
Swingers, the experiential mini-golf concept, has secured $20m (£14.4m) in new investment from existing backer Cain International to fund its expansion into the U.S.
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InterviewsSwingers co-founder Matt Grech-Smith: ‘Our long-term plans remain the same’
Swingers, the London-based competitive socialising concept, will continue to push on with its international expansion plans despite the ongoing uncertainty of the coronavirus pandemic, Matt Grech-Smith, co-founder of parent operator the Institute of Competitive Socialising has said.
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InterviewsEnd of lockdown 2 has ‘limited spark’ and ‘different feel’ to lockdown 1
Hospitality’s second reopening weekend, marked by notably low footfall and cautious consumer behaviour, has had a “different feel and sentiment about it to that of lockdown 1,” UK Hospitality CEO Kate Nicholls has said.
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NewsSales up at Swingers
Crazy golf and bar concept Swingers has reported a gross profit of £8.7m for the year ended 28 April 2019.
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NewsMercer to swap Coco di Mama for Swingers
Coco di Mama head of people Tom Mercer is set to join Swingers, MCA understands.
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NewsSwingers secures backing from Cain International
Competitive Socialising, the group behind crazy golf concept Swingers, has attracted investment thought to be c£28m, from investment firm Cain International.
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NewsSwingers appoints advisors to explore funding options
The Institute of Competitive Socialising, the group behind crazy golf concept Swingers, has appointed advisors to explore funding options, MCA has learnt.
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NewsSwingers secures site for US debut
The Institute of Competitive Socialising, the group behind Swingers, has secured a site in New York for its first overseas operation, MCA has learnt.
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News
Made of Dough and Patty & Bun set for second Swingers site
Made of Dough and Patty & Bun are set to take space at the second site from Swingers, which is due to open next March near Oxford Street
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News
Swingers set for Oxford Circus opening
The Institute of Competitive Socialising will confirm later today that it has secured a second site for its Swingers concept Oxford Circus
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News
D/F Mexico partners with Swingers
D/F Mexico, the fledgling fast-casual format from Wahaca, has opened a unit at Swingers.
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News
Swingers team set to open “Brewskee” concept
The Institute of Competitive Socialising, the group behind Swingers, the crazy golf, street food and bar concept, is set to launch a new site in Leadenhall Street in the City.
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NewsSwingers line up site No 2 plus new concept
Swingers, the crazy golf, street food and bar concept, is planning a second site in the central/west London, as well a new experiential concept in the capital, MCA has learnt.
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News
Swingers set to return to London
Swingers, the crazy golf concept, is to make its return to London next year, after securing a site in the City