Byron: ‘Our strategy had gone off on a tangent’

Byron_Quickpay_Facebook_Messenge

Byron has ramped up its investment in new technology and is moving to a digitally led format for its restaurants as the strategy for the business is refocused following its acquisition by investment firm Calveton last summer, chief executive Simon Wilkinson has told MCA.

 

THIS ARTICLE IS ONLY AVAILABLE TO SUBSCRIBERS

Already have an account? SIGN IN HERE

Gated access promo

Create your free MCA account to get instant access to this article.

Learn more about MCA here

Alternatively SUBSCRIBE for unrestricted access to all content. Contact us for more information