Dominic Walsh, writing in The Times’s City Diary, says that in a time of cut-price supermarket promotions it seems light years since Stella Artois boasted of being “reassuringly expensive”.
However that could be changing, for he points out, InBev has just announced its second price rise in a year to mitigate soaring costs – up 4.1% in April and now again by another 3.3%.
The Times 02/08//08 page 50 (Business City Diary)
