Gordon Thompson, formerly of Bulmers and Heineken, has joined the Surrey-based Hogs Back Brewery as its new sales director.
Thompson has worked for a number of years across the drinks industry, launching Red Bull and Sol at Ubevco before moving to Bulmers and then Heineken, working in a number of regional and national sales roles for both.
More recently, he has worked at a soft drinks start-up company, giving him first-hand experience of a smaller, entrepreneurial business akin to Hogs Back.
Thompson said “Working in the drinks industry – and living just minutes from the brewery in Farnham – I was aware of Hogs Back and impressed by both the quality of their established ales such as TEA and their more recent product innovation, particularly Hogstar English Lager, Montezuma’s Chocolate Lager and Hazy Hog Cider.
“These non-traditional beers, and other developments such as the hop garden, set Hogs Back apart from other brewers of similar size. The brands, and the business, have huge potential and I’m confident I can help them to realise it over the next few years.”
Hogs Back Brewery managing director Rupert Thompson said, “We’re delighted Gordon is joining us. He brings with him a wealth of experience and an evident passion for beer and cider that will help us to take the Hogs Back range to a wider audience. He joins us at a pivotal time, following significant investment in the business over recent years, and with plans for more to follow, including new product development.”
