Getting a taste for New Product Development

191014 TRG F&Bs Pepperoni Romana_55

Regardless of their industry, innovation is widely recognised as the lifeblood of organisations. If we focus on new product development (NPD), then MCA’s Menu Tracker analysis for Spring/Summer 2019 shows that it is getting ever more prevalent. Looking at over 8,000 dishes across over 110 operators in the London region, ...

 

This article is only available to registered users or subscribers

Already have an account? SIGN IN HERE

Gated access promo

Register now to access exclusive news, insight and analysis of the UK’s dynamic eating and drinking out sector.

Learn more about MCA here

Alternatively subscribe for unrestricted access to all content. Contact us for more information enquiries@mca-insight.com