Chopstix is on track to have 100 sites open by the end of its financial year.
The pan-Asian QSR brand has just opened its second location in Norwich, on Gentleman’s Walk, which is a company-owned and operated store, takings it total estate to 83 restaurants.
Future growth will come from both company-owned and franchise locations, with the business recently announcing a new franchise partnership with Sparta Foods, and a location at Butlin’s in Bognor Regis.
The Sparta partnership will see a pipeline of 25 Chopstix stores opened in North Wales as well as the Northwest in the coming years.
Commenting on its growth strategy, Jon Lake, managing director for Chopstix, said “Over the last 12-months we have directed significant energy and resources to identifying new locations with high potential, by undertaking an extensive programme of market mapping and by recognising regions where existing stores boast impressively strong sales data, such as in Norwich.
“These insights have guided our growth strategy and have been key to the speed at which Chopstix has expanded this year. It’s fantastic to be opening a second site in Norwich and it’s incredibly exciting to see how well the brand is performing across the UK and Ireland.”
