US better burger concept BurgerFi has closed both its sites in the UK, MCA understands.
The company, which had spoken about opening 10 sites in London before expanding outside the capital, opened its first UK restaurant in the Wembley Central shopping scheme in 2016, with a further site in Woburn Place, near Russell Square following a year later.
The concept, which was founded in Florida in 2011 and operates c80 sites in the US, had signed an agreement with Ground Round Ltd, led by Rolling Stones Ronnie Wood’s son Jamie, to open sites in the UK.
At the time of its UK launch, the brand’s global ambassador Steve Lieber told MCA that BurgerFi was attempting to revive the Golden Age of the American hamburger before its mass commoditisation by fast food companies caused a deterioration in its quality.
