Claw, the crab-based street food concept set to open in Soho, has secured the backing of Phil Cameron, a former theatre producer and founder of No1 Airport Lounges, MCA has learnt.

Cameron won a Tony Award on Broadway for his production of Journey’s End and a Laurence Olivier Award for his production of Hamlet.

He founded No.1 Traveller, opening a series of airport lounges, as well as airport concierge, accommodation and VIP travel services.

Cameron was reported to be preparing to sell a stake in the business worth £50m earlier this year, tough it is unclear whether this was completed.

Claw operated at street food markets such as Kerb, opening a semi-permanent site at British Land’s Finsbury Avenue Square scheme earlier this year, and going on to securing a bricks and mortar site in Carnaby Street.

The 50 cover restaurant will serve all day, with breakfast, lunch and dinner, and a focus on small plates

Fabian Clark founded Claw with a mission to make shellfish more accessible, as well as to take advantage of sustainable but undervalued English crab, much of which is exported to Asia.

He told MCA: “We live on an island and I think its crazy that we don’t utilise all this lovely seafood we have on our doorstep, and I started looking into crab, and appreciated how undervalued it was.

“You see it Hix’s restaurants, but it’s never really come to the fore, and think it’s a really undervalued delicious meat, which we have an abundance.”