Mitchells & Butlers’ (M&B) new South East Asian cuisine concept will be called TUK CHO, with a first restaurant under the brand set to open in Ealing, London, in December, M&C Report has learnt. The concept will open on the site of the Edwards bar and club in New Broadway and will offer “authentic South East Asian street food in a vibrant environment inspired by Asia’s amazing street kitchens”. The name of the new brand derives from tuk-tuks, the three-wheeled auto rickshaws found all over South East Asia and cho, which is Vietnamese for market. Earlier this year, M&C Report revealed that the company had hired Adrian McCormack, the former executive chef at Wagamama and Tampopo, to oversee the development of the offering. M&B pulled out of talks earlier this year to acquire the six-strong Tampopo chain. It is also thought to have taken a close look at acquiring Wagamama last year. The operator of the All Bar One, Browns and Harvester brands said it had identified an opportunity within the Asian cuisine category, both within some of its current brand menus as well as through working on the new concept. McCormack has been involved in helping to develop the menu content for the new brand alongside M&B’s existing operational team. The development of TUK CHO forms part of the company’s strategy to diversify its food sales. In May, the Toby Carvery operator reported that its food sales had overtaken its drink sales for the first time.