All Prezzo articles
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InterviewsBrava Hospitality: ‘Internal competition is good for business’
CEO James Brown speaks to MCA about the benefits of a portfolio business, how the rebrand of Prezzo has been paying off and when we can expect its second concept to launch
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NewsPrezzo Italian CEO launches Brava Hospitality Group
The team behind Prezzo Italian has launched a new multi-brand platform designed to manage and grow restaurant concepts across the UK. James Brown will lead Brava as chief executive, with the group planning to add a mix of new concepts and existing operators to its portfolio
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NewsPrezzo’s refreshed benefit scheme offers staff extra leave for holidays in Italy
Prezzo Italian has unveiled a new package of employee benefits as part of its repositioning and turnaround strategy, aimed at rewarding excellence
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NewsPrezzo Italian reveals first new openings in five years
After a strong Q3 - with 11% like-for-like sales growth - the casual dining group begins its next phase of investment, with new sites in Rugby and Edinburgh
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OpinionCan Prezzo’s rebrand revitalise the embattled casual dining concept?
The Italian restaurant group’s new look, menu and slightly different name mark a new chapter for a brand that looks to have lost its way in recent years
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NewsIn pictures: Prezzo Italian continues refresh with Chelmsford revamp
The casual dining chain has unveiled its second refurbished site, in Chelmsford, following the announcement of its rebrand and design overhaul in May
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NewsPrezzo Italian launches new rewards programme
The new Club Prezzo app offers customers free or member-only pricing on select items, along with other exclusive offers and rewards
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InterviewsPrezzo Italian: ‘We’re on a journey to invest’
Less than nine months into James Brown’s tenure, the casual dining group has unveiled a new brand identity, menu, and vision to create one of the industry’s most agile and dynamic businesses, he tells MCA
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NewsPrezzo Italian revitalises brand with new identity
The Italian restaurant group has unveiled a new brand identity, refreshed F&B offering, and a refurbishment programme, designed to differentiate the concept in the UK market
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NewsPrezzo teases new name ahead of strong Q1
CMO Mark McCulloch revealed the plans in a LinkedIn post, teasing: “An Italian icon is about to have a makeover…New name, same passion”
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NewsAnn Elliot joins Prezzo as NED
Elliot brings a wealth of experience in hospitality and casual dining, having held CMO roles at Pizza Hut and Beefeater as well as current NED roles at Gusto, Tossed, and TiPJAR
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NewsMark McCulloch joins Prezzo
The Italian restaurant group has appointed McCulloch as chief marketing officer, as it seeks to enhance customer experiences, refresh its brand identity, and attract new customer groups
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NewsBrewDog’s James Brown to join Prezzo
The BrewDog Bars CEO is stepping down after nine years with the craft beer business to join the Italian casual dining group as CEO
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NewsPrezzo is in ‘a much stronger place’
Prezzo is in “a much better financial position” following its restructure as well as the ongoing work being carried out to refresh its menu and restaurant estate, chair Jonathan Goldstein tells MCA
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NewsPrezzo sees return to profitability
Profit after tax at the Cain Interational-basked chain was £5.5m for the year ended 31 December 2023, compared to a loss of £31.6m the prior year
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NewsPrezzo returns to profitability in 2023
In April 2023, the business took the decision to reduce it restaurant estate down to 97 sites which were profitable and capable of delivering sustainable growth
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NewsPrezzo plans takeaway pasta brand
The Cain International-backed chain wants to launch a new premium food to go brand in travel hubs, The Telegraph reports
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InterviewsPrezzo: We were stagnant and lacking differentiation
Following the Italian casual dining brand’s latest restructure earlier this year, chief brand officer Olly Smith speaks to MCA about nurturing a self-sustainable, profitable estate, with an evolved strategy including a retail range and revamped food offer
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NewsDhara Stead joins Pure as finance director
The former head of commercial finance at Prezzo has been appointed finance director at the London-based food to go chain
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NewsHigh Court approves Prezzo restructuring plan
The Italian group is focused on supporting sustainable, long-term growth ambitions for its 97 restaurants, with an investment in new menus and talent























