McDonald’s: ‘The business is unrecognisable’

Gareth Pearson, McDonald's

The fast food chain had already embarked on its journey with technology before the pandemic, but rapidly evolving consumer trends set a new pace of change, COO Gareth Pearson said

 

THIS ARTICLE IS ONLY AVAILABLE TO SUBSCRIBERS

Already have an account? SIGN IN HERE

Gated access promo

Create your free MCA account to get instant access to this article.

Learn more about MCA here

Alternatively SUBSCRIBE for unrestricted access to all content. Contact us for more information