Marston’s has reported strong trading over the festive period, with like-for-like (LFL) sales increasing 4%.
The pub company also delivered 5.6% growth across the five key festive dates, with LFL sales remaining resilient over the 17 weeks to 24 January. Performance tracked in line with the prior year and continues to outpace the total market, the company said.
Marston’s operates more than 1,300 pubs across the UK, and continued to roll out new formats across its estate. It completed 23 launches in Q1 and said new format sites continued to outperform, supported a plan to complete more than 50 in FY26.
Its pub operating model has driven further margin improvement, alongside disciplined cost control and ongoing efficiency initiatives.
Marston’s further reported a strong programme of events driving demand, and expects a significant trading opportunity in the upcoming 2026 FIFA World Cup.
The board remains confident in delivering full-year consensus expectations and said it is firmly on track to deliver against the targets it set out at the October 2024 Capital Markets Day, including shareholder returns.
Justin Platt, CEO of Marston’s PLC, commented: “Our pubs have delivered another strong start to the year, with standout performances across our key festive trading dates including setting a new record for Christmas Day - a clear reflection of the strength of our community pubs and the passion and energy our teams bring to every service. Like‑for‑like sales have remained resilient and, with 23 new pub format launches completed already in the first quarter, our accelerated rollout programme is driving further trading momentum and enhancing the guest experience.
“Supported by a clear strategy, disciplined cost control and a strong programme of demand-driving events, we are excited for the opportunities ahead and remain confident in delivering market expectations for the full year.”
