All Experiential leisure articles
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News
Poolhouse hires Rachel Masing as people director
Masing joins the social entertainment content after more than six years with ETM Group, as Poolhouse gears up to launch its debut site later this year
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News
Lucky Voice for Business reports strong like-for-likes
The karaoke concept has seen a 31% rise in like-for-like revenue contributed by its B2B arm over the past 12 months
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News
Openings of the week
MCA rounds up this week’s biggest openings stories, including Chopstix, YouMeSushi, Greene King’s The Sherlock Holmes and more
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News
Brighton Pier Group confirms AIM delisting following shareholder approval
The group received shareholder approval to delist from the London Stock Exchange’s AIM market, confirming its plans to become a private company
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News
Marston’s launches new Grandstand sports pub concept
The concept aims to bring a stadium-style atmosphere and state-of-the-art technology to local pubs
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Interviews
Brucan explores experiential concept and university town expansion
The five-strong pub group is considering the launch of a new experiential leisure concept, alongside its existing premium pub portfolio, group director James Lyon-Shaw tells MCA
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Interviews
Flight Club prepares loyalty launch and next-gen tech rollout
The social darts pioneer is preparing to launch a new loyalty programme, supported by a next-gen tech platform designed to enhance the customer journey and drive repeat visits
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News
Puttshack and Topgolf founders to launch new venture
Poolhouse – the new competitive socialising concept from the Joliffe brothers – has secured $34m in funding from investors, with the first site to open near London Liverpool Street station later this year.
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Interviews
Roxy Leisure targets four more openings this year as Holborn site confirmed
The experiential leisure brand expects to open four to five new UK sites in 2025, marketing director Joel Mitchell reveals to MCA
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Interviews
Sixes sharpens gamification and partner-led growth strategy
The experiential cricket concept is sharpening its brand positioning with an increased focus on gamification, partnerships, and enhancing customer experience
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News
In pictures: Lane7 launches biggest site yet in Milton Keynes
The venue has 14 boutique bowling lanes, as well as a roller rink, bumper cars, playground, golf simulators, beer pong, karaoke rooms, pool, darts, retro-gaming stations and arcade games
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Interviews
MCA Introduces… BLOODsports
From LA dive bars to Tokyo deathmatch venues, MEATliquor founder Scott Collins has channelled his love of underground sports ’watching bars’ into his latest venture, BLOODsports
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News
Swingers to shutter original City venue
The experiential leisure operator will close its City of London venue on 22 March 2025 due to a planned redevelopment of the site
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Interviews
Lane7: ‘We’re looking to grow all three brands’
The experiential leisure operator will open a further seven sites this year, with plans to expand the Gutterball and Level X concepts as well
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Interviews
Red Engine: ‘UK will always be a hotbed of opportunity for us’
As the experiential leisure business enters its tenth year, founder Steve Moore speaks to MCA about the evolution of the sector, future growth opportunities and how competition only pushes the Flight Club and Electric Shuffle operator to be better
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News
Lane7 set to expand in UK and strike overseas markets
The boutique bowling alley operator is pushing ahead with international growth despite soaring costs, The Times reports
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News
XP Factory delivers double-digit growth
The experiential leisure businesses achieved strong like-for-like growth across its Escape Hunt (+14.3%) and Boom Battle Bar (+17.4%) brands during the Christmas and New Year period
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News
Sixes team launches baseball concept
Moonshot has opened in Westfield London with a vision to bring the “electrifying spirit of baseball culture” to the UK, with an Americana inspired hospitality offering and live sports
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News
In pictures: Archie’s Atomic at Trafford Palazzo.
The £3m experiential leisure concept features a bright pink roller rink, an arcade filled with SEGA’s latest games, a private gaming vault, and dedicated party spaces
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News
Lane7 to introduce immersive Moment Factory games
Launching this autumn, Lane7 Birmingham will be the first to offer two ‘augmented games’ playgrounds, featuring interactive, tracking and projection technologies