The value of the Food To Go market has increased by 7% in the past year, driven by a rise in the number of average visits, M&C Allegra Foodservice’s Food To Go Tracker Q2 2015 shows.

The report reveals that Food To Go accounted for 29% of out of home eating visits in Q2 – up two percentage points on the same period last year. It followed a stall in the growth of market share in the first quarter of this year.

Growing spend on Food to Go was boosted mainly by a 5% rise in the average number of visits per customer compared to a 1% rise in the amount spent per visit.

Snacking accounted for 52% of all Food To Go purchases, with this share rising slightly over the past year. Lunch is the second most important Food To Go day-part, accounting for 26% visits.

The report shows an over-trade in sandwich retailers and supermarkets to-go on Food To Go visits, with the latter now accounting for a third of Food To Go snacks, compared to only a quarter of total out of home snacks.

The Food To Go Tracker is underpinned by M&C Allegra Foodservice’s EatingOut Panel – a monthly tracker of consumer behaviour and perceptions using 72,000 in-depth online interviews with UK consumers per year.

For more details on the Food To Go Tracker please contact Richard Hayman at richard.hayman@mcallegra-fs.com.

 

 

 

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