Eagle Eye, the digital loyalty company for the retail and hospitality sectors, saw redemption volumes in the year to 31 December rise 81% to 25.2 million.

During the period group revenue increased by c.72% to £5.1m (H1 2016: £3m) and ahead of market expectations of £4.8m.

Revenue generated from subscription fees and transactions over the network represented approximately 66% of total revenue in H1 2017 (H1 2016: 84%).

The group said it had continued to make progress in increasing the number of retailers and brands using the Eagle Eye AIR platform, which as at the end of H1 2017 had 215 live users including 70 brands (H1 2016: 190, including 56 brands).

Chief executive Tim Mason said: “The group has continued to trade well in the first half of the year, accelerating its growth and delivering revenue ahead of expectations.

“This reflects a period of strong operational progress where we have continued to deepen our tier 1 customer relationships and increase transactions through the platform. This strong operational momentum gives the board confidence in the group’s prospects including delivering expectations for the full year”