Sticks ‘n’ Sushi, the Danish restaurant group, is set to join Shake Shack, Bone Daddies and Franco Manca, at the Nova development in London’s Victoria.
The four-strong group, which will make its regional debut this spring in Cambridge’s Wheeler Street, has secured unit 5 at the its 897,000sq ft development that opens this September.
The company, which has an opening in Oxford lined up for 2017, is set to make its debut in Germany, in Berlin, this autumn.
It is currently looking to add a chief financial officer to its management team to aid its continuing expansion.
The company, which is backed by Maj Invest Equity, has secured a unit at the proposed 800,000sq ft Westage development in Oxford. It is thought that the company is also exploring an opportunity to launch in Guildford.
Managing director Andreas Karlsson told M&C last year that the company will initially look to add more sites in commuter towns around the south east. He said it will spread out from the south east to eventually form a cluster of sites in the north of England.
He said he expects the opening rate to continue at one to two restaurants a year to ensure the quality of restaurants is not compromised as the concept scales up.
Nova will also feature Jamie’s Oliver’s Barbecoa concept, Beany Green, openings from Jason Atherton, D&D London and Will Ricker, Sourced Market, and an unnamed project by Adam White – founder of Village London, The Garrision and Riding House Café.
