Hugh Fearnley-Whittingstall’s River Cottage Deli has opened a permanent site at ExCeL London, following a pop-up earlier this year.

The deli is part of ExCeL London Hospitality’s £15m investment to deliver a “modern vision of venue hospitality”, with a new range of restaurants and eateries putting food and drink at the heart of the visitor experience.

Steven Lamb from River Cottage said: “Sharing our passion for sustainable food integrity and the consumption of local, seasonal organic produce is what underpins the River Cottage experience. We are delighted to open the new Deli at ExCeL London and create and share our values with visitors while giving them a little taste of the original River Cottage.”