Real Burger World, the burger outlet featured on Channel Four’s Risking It All documentary, has opened a second site, in Fulham, London. The property features the company’s redesign, created by Love Branding, the London-based design and brand consultancy. The initial site, in Clapham, will be bought in line with the new branding. The company is aiming to open up to four additional sites this year and is said to be considering franchising as a method of achieving its goal of becoming a national brand. Real Burger World was established in 2003, offering fresh natural handmade burgers, fries and fruit shakes.

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