Cote, the BC Partners-backed group, is to begin the expansion of Limeyard, the all-day American kitchen concept, it acquired at the start of this year, with an opening lined up for Q1 of next year, MCA has learnt.
The group, which acquired Limeyard and sister concept Jackson & Rye from Richard Caring for an undisclosed sum, is understood to have exchanged on a unit at the Two Rivers scheme in Staines for an opening next year.
The opening will see Cote place its own mark on the format, which currently operates out of single site in Ealing.
MCA understands that Cote will look to increase its openings target from 15 to c25-30 sites going forward with an ideal split being 10 openings across all three brands a year.
Cote acquired Jackson & Rye and Limeyard plans to roll out both fledgling concepts.
It currently operates four Jackson & Rye sites, with further openings lined up in the City and in Guildford.
Cote operates c80 sites under its eponymous brand and recently further strengthened its pipeline in the north west by securing a site in Chester.
It secured the unit next to Carluccio’s in Chester’s Bridge Street for an opening in late January next year.
The company is also in talks on a site in Hale, but has recently pulled out of opening at the upcoming Victoria Gate scheme in Leeds.