The Coconut Tree, the Sri Lankan street food concept, is eyeing a “mini rollout” which preserves the authenticity of the brand.

Brand director Anna Garrod told MCA she and the brand’s co-founders were ambitious to “open everywhere” in the UK, but were mindful of not wanting to stretch operations or dilute the concept.

Speaking after the business confirmed two new sites in Bristol, Garrod said the team were taking a “devilishly cunning” approach to new sites, and waiting until they could negotiate the right price.

She said the two new Bristol sites, one in central Clifton Triangle and the other near trendy Gloucester Road, demonstrated the malleability of the brand in entering different neighbourhoods.

Garrod, former managing director of nightclub group Po Na Na, said: “Together as a team we have a great plan - it’s about being authentic, and doing a mini rollout that’s done with spirit.

“When it comes to sites we are being devilishly cunning, by waiting in the wings, and waiting for sites with big premiums to come back again. If we can’t afford it, we’ll wait.

“We have a good proposition, and hopefully we are attractive to landlords and they see us as a safe bet.”

“We would love to be everywhere, but everywhere authentically. It’s about doing it well, and opening in places that suit our operations geographically.”

“People will always prefer an operation that’s authentic. If you can invest in your people and brand, and not squeeze it to death through cost control, and you can keep the vibe alive, then you can achieve anything.”

The concept was founded by five Sri Lankan friends - Parveen Thangiah, Rashinthe Rodrigo, Danushka Fernando, Tiranjan Fernando and Mithra Fernando, and has two sites in Oxford and Cheltenham.