Scottish & Newcastle Pub Enterprises (S&NPE) has launched a new pub brand called Urban Inns, which is aimed at town centres.
Urban Inns will form part of a group of pub brands available as a template to lessees.
S&NPE’s other brands include Village Inn and James H Porter, which are described as soft brands, with the premises retaining their own name while following common design templates, marketing and brand standards.
Urban Inns will target pubs in town centres, sophisticated suburban locations or up and coming areas that cater for customers aged between 25 and 45.
The new concept’s décor has been described as contemporary.
