Peach Pub Company, the multiple operator led by Lee Cash and Hamish Stoddart, is to open its first site in Birmingham with a £1m investment.
The site is the former home of English architect and surveyor Francis W B Yorke, located opposite Simpsons Restaurant and next to The Deli@Edgbaston.
It will be relaunched as the Highfield Townhouse following a “sensitive restoration” of the art deco building, with a 100-cover, all-day dining offer added. Access will be opened up to the garden at the back.
Cash said: “When Calthorpe Estates shared their vision to create a heart of the community where the local community and local people could pop down and enjoy meeting friends and colleagues, we knew that our ethos would fit this perfectly, and offer something different. We’re making a sizeable investment in the project, because it’s our first in the city and we’re excited to be here, no-one more so than me - it’s great to be back.”
Jayne Herritty, sales and marketing director at Calthorpe Estates, the property owner, said: “This latest agreement with Peach will add a new offer to the growing leisure and retail options in the area. Highfield Townhouse will be opposite Simpsons Restaurant and the new cocktail bar and boutique hotel, The Edgbaston, which are all very different and complement one another. We know it will be popular with businesses, residents and visitors to Edgbaston.”
