New World Trading Company, the Graphite-backed pub operator, has strengthened its board with the promotion of Natasha Waterfield to HR director.

Waterfield has held the position of head of HR at NWTC since 2015 and the company said she had played a strong role in developing the business.

The company said the new executive board role would drive a focus on revitalising the ways NWTC rewards and develops its staff. Additionally, Waterfield will focus on analysing the training and development procedures to provide a distinctive opportunity for career development for all the staff, at all levels.

Chief executive Chris Hill said: “I am excited to see how Natasha will develop the role and makes it her own. Natasha has already implemented industry leading processes which have been crucial in the development of the business. With her ability to continually innovate, coupled with putting people at the heart of her work, she will ensure NWTC continues to be one of the UK’s leading employers for years to come.”

NWTC operates 20 venues under the brands: The Oast House, The Botanist, The Smugglers Cove, The Trading House, The Club House and The Canal House and the soon to be open, The Florist.