Shepherd Neame has hinted at a publicity binge "if" England wins its two forthcoming crucial World Cup qualifying matches. Mudlark, in the Financial Times, asks whether the Kent-based family brewer has tempered its patriotic instincts after it drew flak from its previous "Bottle of Britain" campaign for Spitfire which was accused of being anti-German. The column says Shepherd Neame is taking a less pacific stance on the corporate governance battlefield noting that Robert Neame, father of chief executive Jonathan Neame, is now stepping down as chairman but will remain as a non-executive director at least until June 2006. Financial Times 08/10/05 page 20 (Mudlark)

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