Market Town Taverns, the Heron & Brearley-owned, Yorkshire-based pub and bar operator, plans to open further sites under its new PubCraft format, which it recently launched at the Coopers in Guiseley.
Simon Midgley, managing director of the 15-strong group, said that the development of the format, which further highlights the group’s key strengths of local beer, local produce and good service, would be continually evaluated but that two further existing sites had already been lined up for conversion to the concept.
He said: “PubCraft is not reinventing the wheel but further highlights what we do best, which is the very best in real ale, continental beers, food and staff. We are happing with how the first site is going and have a further refurb and a rebranding lined up over the coming months.
“When I took over from Ian Fozzard at the end of 2012, it felt like a natural point for the company to evaluate where it was and what it could achieve going forward. PubCraft was borne out of that.”
