Bowland Village Inns, the Steven Greenhalf-led pub operator, has completed a restructure and rebrand of its business – splitting into Signature Fayre and Fayre Table.

The country inn model of Fayre Table will open its fourth site next month after a joint investment with Thwaites in the Hunters, Preston.

Tom Lister, marketing manager for the Fayre Inns group, told M&C Report the rebrand had begun in April last year with the Sitting Goose, which became the first Fayre Table site, with the rest of the estate gradually being remodelled.

He said: “It was a natural process of looking at the pubs we had and seeing we had two distinct strands. The Signature Fayre sites are more restaurant led and have table service whereas the Fayre Table is a bit more simplified – you order at the bar and the atmosphere is more traditionally pubby.

“It makes it easier when we have two sites quite close together.”

 The Fayre Inns estate is comprised of leases with Thwaites, Robinsons, Star Pubs & Bars and Punch Taverns.