Blackrose, the new pub management company from Aprirose, has launched The Anchor Bexley, the first of 14 pubs in its portfolio to undergo a major refurbishment.

The Anchor, formerly known as The Blue Anchor, has a new outdoor dinning area with interior design specialists, Fusion Design.

The next pubs that Blackrose plans to renovate and re-launch are the Game Cock in Blackburn and The Royal Oak in Bolton. Further upcoming refurbishment projects will include The Vine, Hillingdon, Wheatsheaf, Camberley and the Black Bull in Morpeth.

Daren Knipe, managing director, Blackrose, said: “We have a clear and structured business strategy for our 44 UK-wide pub portfolio. It will undergo significant asset management and modernisation and we have introduced a capital expenditure programme to ensure that we create a brand and a company that ensures consistency and quality of experience in all our premises. We have an experienced and skilful team in place as we strive to offer a seamless and best-in-class service to our customers.

“The Anchor is only the beginning of our story, as we aim to complete 14 further capital development projects by the end of the year.”