Scoffs Group, the largest franchisee of Costa Coffee in the UK, has appointed Luke Daines as group operations director.

Daines was previously the retail franchise lead – South at Costa Coffee, where he began working as store manager in 2013.

Daines said: “I am delighted to be joining the award-winning team at Scoffs Group at such an exciting time. As we embark on a period of expansion, I am thrilled to be joining an outstanding team and building on the excellent operations that are already in place to enable the significant growth that lies ahead. I cannot wait to get out into our stores to speak to our teams about our plans for growth”.

Paul Turner, COO at Scoffs Group, commented: “We are delighted to welcome Luke to Scoffs. Luke joins at a critical time in our growth journey. Not only to cement our operational practises within our existing trading stores but to scope and grow our latest blue-chip brand partnerships we will soon announce. Luke’s varied and strong operational background will enable us to deliver even greater customer and colleague experience as we head into 2023 and beyond.”