Pizza Hut UK, Ireland & France has expanded its leadership team by appointing Jana Ulaite as its chief marketing officer (CMO).
Prior to joining Pizza Hut, Ulaite spent more than 15 years leading marketing in tech, entertainment and gaming sectors. She has worked with brands including TikTok, Apple, Electronic Arts, Square Enix, and was most recently the Vice President of Marketing at tech company Tempest.
Pizza Hut said the appointment would ensure the brand is at the “forefront of marketing efforts to accelerate growth across the region”.
She will play a pivotal role in identifying creative ways to deliver brand activity, and draw upon her tech expertise to enable a more modern experience for Pizza Hut customers across the region.
Jana Ulaite said: “I’m delighted to be joining Pizza Hut UK & Europe’s leadership team. As one of the world’s largest restaurant and takeaway franchisers, it is truly an iconic brand. My role will focus on transforming Pizza Hut into a younger, more culturally relevant, and digital-first brand. Not to mention delivering everyday value and experience for our customers - I can’t wait to drive this forward in 2024!”
