Inc Group, the London-based bar and restaurant operator led by entrepreneur Frank Dowling, is to open a new Elbow Room pool bar at the 02. The 20,000 sq ft site will be the company’s fifth venue at the Greenwich leisure complex and marks the first expansion of the chain it purchased in 2008 from founder Justin Carter. Dowling said: “Elbow Room has a Shoreditch edge to it. We keep that but we’re going to smarten it up a bit.” Separately, he told M&C Report’s sister publication Restaurant that the group plans to add 15 rooms to its Trafalgar Tavern pub in Greenwich and to also build a 100 bedroom hotel in a bid to benefit from the 2012 Olympics.