Bread Ahead bakery and school is opening a third retail site in Seven Dials and poised to announce a fourth.
The bakery group was co-founded by Matthew Jones, a former pastry chef at Bibendum, Pont de la Tour, Quaglino’s and Mezzo, and co-founder of Flour Power City Bakery, and Justin Gellatly, who was head baker and pastry chef at St John when it won a Michelin star.
Opening on Monday, October 10, Bread Ahead Seven Dials will specialise in savoury filled brioche buns, sweet doughnuts, as well as sourdough bread and focaccia.
Bread Ahead began in Borough Market in 2013 and now supplies a host of restaurants and delis throughout the capital.
It launched a bakery school at Borough Market the following year which includes an introduction to English baking, Middle Eastern flatbreads, gluten-free baking and a yule log workshop.
A second store opened in Westfield Stratford last year.
MCA understands the group is working on plans for an additonal bakery and baking school, as well as a shake-up at Borough Market.
Last year Jones told MCA’s sister title British Baker he would like to open four more ‘well placed’ sites in central London by the end of 2016.
