Wingstop is to make its UK debut on 31 October, at 138 Shaftesbury Avenue, Cambridge Circus.

The American chicken wing concept announced last year it would be launching in the UK and has plans for 100-strong chain.

Larry Kruguer, president of international at Wingstop, said at the time: “The European market represents a significant international growth opportunity for Wingstop and a meaningful next step on our path to becoming a top 10 restaurant brand, meeting both franchisee interest and consumer demand.”

MCA reported earlier this week that Wingstop had pulled out of a site at Boxpark Wembley, which had been announced earlier this year.