St Austell: ‘We want to unleash the potential of the business’
![Kevin Georgel, Chief Executive[80]](https://d36hgjhwuw81py.cloudfront.net/Pictures/100x67/2/2/9/272229_kevingeorgelchiefexecutive80_668299.jpeg)
CEO Kevin Georgel speaks to MCA about strengthening the senior team to support the brand’s evolution towards a more customer-led, experiential business
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