SABMiller has launched Miller Brands, a new operating company which will manage the sales, marketing and distribution of Pilsner Urquell, Peroni Nastro Azzurro, Miller Genuine Draft and Castle Lager in the UK. The company will invest £30m over the next two years on the brands. Gary Whitlie, managing director of Miller Brands, said: "We have an exciting portfolio of well known international brands that we believe has strong growth potential in the UK. "Our investment of £30m demonstrates our commitment to this market and we are determined to bring a fresh approach to satisfying the needs of our customers and consumers." The group has also reached a new agreement with Scottish & Newcastle to transfer the marketing and distribution rights for Miller Genuine Draft to Miller Brands from January 2006. At the same time Scottish & Newcastle will transfer back the distribution rights for Peroni Nastro Azzurro in the off-trade. Scottish & Newcastle will continue to contract brew Miller Genuine Draft and manage the Miller Beer brand under licence in the UK.