Patisserie Valerie, the Luke Johnson-chaired concept, has launched a new gluten-free range, which will be available across its c110-strong estate from next Monday (18 January).
The Paul May-led group’s new Gloriously Gluten Free range includes a Belgian chocolate brownie, a marble cake, a flapjack, a chocolate muffin and a ginger biscuit.
There is also a gluten-free double chocolate celebration cake, with plans to launch more gluten-free cakes in the future.
Nicola Hedley, group marketing manager, said: “Our customers wanted gluten-free but they still wanted it to be indulgent, and that’s exactly what our Gloriously Gluten Free range is.”
May said: “We’re really excited about our new gluten free range, and we hope that our customers will enjoy the products on offer. This is the first step in expanding our offering to meet dietary needs and we hope that we can cater for everyone in the future.”
