Crepeaffaire, the all-day urban crepe shop concept, will open its first mini-Crepeaffaire at KidZania at London’s Westfield as one of three UK openings planned for the next four to five months, M&C Report has learnt.

The new mini-concept called Crepeaffaire Mini will serve a reduced version of its crepe menu specifically for children served from a van and retaining the “urban feel”.

As well as the Mini concept the company, headed up by Daniel Spinath, will open sites in Bristol and Islington in the coming months following the opening of its 10th UK store this week at Chiswick, west London.

The Crepeafffaire Mini concept will be a part of the KidZania “mini city” being designed and built just for children that will include an airport, hospital, its own currency and newspaper as well as shops and food outlets. British Airways and Cadbury are involved in the education and entertainment project that will launch early next year.

“We’re branching out into the children’s market with the launch in early 2015,” Spinath told M&C. “It will be interesting to see how it works on a small version.”

He said the mini-format is something the company would like to develop further alongside its mall, shop and Crepeaffaire van formats.

Meanwhile the company is looking to expand across the UK, with company-owned stores, and is considering Manchester, Oxford, Bath and Brighton as store locations as well as a debut in Scotland.