Costa has launched a nationwide cup recycling scheme – promising to “recycle any cup”.
The scheme, available in over 2,000 Costa stores nationwide, aims to recover and guarantee the recycling of any paper takeaway cup – from Costa or any of its competitors.
The cups will be collected by Costa staff and then handed to waste partner Veolia to dispose of them.
The scheme follows a successful trial which took place across over 45 stores in London and Manchester during 2016.
In addition to today’s launch, Costa now offers 25p off a handcrafted hot or cold drink when using a reusable cup at Costa or franchised owned store.
Costa will also introduce two new, multipurpose, reusable cups, which will be available to purchase in stores in April.