Caffe Nero, the independent coffee chain, has become the latest operator to launch gift cards through its stores. From today consumers will be able to purchase gift cards in participating nationwide stores, while from next month the cards will be sold via a gift mall programme with selected external retail partners, including WH Smith and Sainsbury’s. They will also be available online via the chain’s website. Customers can credit gift cards with as little as £10 up to maximum of £100. Chairman Gerry Ford said: “A recent programme of customer insight lies behind Caffe Nero’s push to provide customers with a quick and efficient alternative method of payment tailored to today’s consumer. The use of gift card for Caffe Nero’s product offering reflects the group’s stated aim to continue to provide additional benefits both to existing and two new customers.” In August, the chain signed an agreement to offer free wi-fi at its coffee shops nationwide.