Lunch enjoyed the largest increase in day-part share in the 12 weeks to 19 February 2023, up 1.1ppts compared the same period last year, according to Lumina Intelligence’s new Eating and Drinking Out Panel Quarterly report.
Lunch now makes up 26.6% of all occasions, compared to dinner occasions at 29% and breakfast at 3.7%.
Some of the strongest growth in the lunch occasion came from the recovering of pubs and bars, with the World Cup expected to have benefited venues.
The snacking occasion also saw an increase in day-part share – up 0.6ppts, with breakfast and dinner experiencing declines in share of 0.4ppts and 2ppts, respectively.
However average frequency was down across the board, with lunch seeing the smallest decline at -1%.
Value for money has seen the largest growth as a reason for choosing an establishment at breakfast (+3ppts) and lunch occasions (+2ppts) over the latest 12-week period, as consumers prioritise value for money when on the go, according to Lumina.
Average spend for the breakfast occasion increased by 16%, to £8.33, in the 12 weeks to 19 February 2023 – the strongest growth of all the occasions.
To find out more about Lumina Intelligence’s latest Eating and Drinking Out Panel report, please contact megan.thresher@lumina-intelligence.com.
