Papa John’s is aiming to have 600 UK stores over the next 10 years as the pizza delivery chain reveals plans to open 20 new sites over the next six months throughout the Midlands and northern England.
According to Franchisee International magazine, seven new franchisees have signed up to multi-site development plans as a result of its enterprise incentive scheme offer, launched in February.
Under the scheme, the franchise fee is reduced and Papa John’s gives away an oven and electronic point of sale equipment worth £30k plus £10K worth of marketing spend to new franchisees for stores opening during 2013 within set areas.
“Our focus is on growth and we aim to deliver on our promise of having 600 UK stores over the next ten years,” said Anthony Round, business development manager Papa John’s.
“The $2m franchisee incentive scheme we launched at the National Franchise Exhibition at Birmingham’s NEC in February was designed to encourage enthusiastic franchisees to become part of our success story in specific, designated regional zones in the North, Midlands and Scotland.
“The scheme has been particularly well received and represents an exciting opportunity to join a leading franchise brand. We are looking forward to launching further ‘tasty’ incentives for franchisees looking to open outlets in 2014 and we will be actively encouraging ambitious individuals who are interested in becoming multiple store operators.”
