Hugh Osmond, the serial sector investor, has told M&C that he may consider rolling out his new all-day dining concept, Coppa Club, which launched this summer in the ground floor of the Great House Hotel in Sonning, which is owned by his Sun Capital Partners vehicle.
The launch and development of the all-day format was overseen by Strada chef director Matt Fanthorpe.
Osmond told M&C: “It is currently a one-off and occupies a large space and beautiful big terrace on the river, so it is not immediately obvious that it is something we can roll out as such into smaller high street locations.
“However, with very little marketing, it is working so well and beyond expectations that I am sure we will want to learn from it and try to use some of the themes there. Without making any promises, if it continues to go well, I would also hope very much that you will be seeing further Coppa Clubs where we can find the appropriate pitch with plenty of space.”
Since acquiring Strada, Osmond has overhauled its supply chain to focus on quality and provenance of ingredients.
He told M&C earlier this year that improving the quality of dishes was preceding larger changes that will involve refurbishment of the whole estate before returning to acquisitions. He has recently begun looking for new sites for brand.
Osmond, who acquired the brand in a £37m deal last year, told M&C: “We’re actively looking for new sites and will have trial of the new concept open shortly.”
It is thought that the group, which ran the rile over La Tasca, is focusing on central London and the south east for new locations.
Strada recently appointed Tom James, formerly of Jamie’s Italian, as its new operations director.
