Imbiba Partnership, the investment company behind Drake & Morgan and Hamilton & Bond, is launching a new concept called Wright & Bell.

Initially two bars are planned in The City for the newest venture.

Speaking at Imbiba’s annual investor forum, Simon Wheeler, founding partner of Imbiba, said Wright & Bell will focus on opening large sites in London’s City and West End, driving the category forward in design, service, food and drink.

He called it “a very exciting and significant new business for us.”