Be At One has launched a staff incentive scheme with rum brand Sailor Jerry to win Harley Davidson Street 750 motorbike.

Bartenders across the group’s 33 sites will be challenged to champion cocktails featuring Sailor Jerry rum during October.

Like-for-like sales versus the previous month will be measured and the site with the best sales in each region will make it through to a final round.

A party for the finalists will be held at Be At One’s Greek Street bar in Soho on 7 November, when the bartender with the most Sailor Jerry sales will win motorbike, along with lessons.

Andrew Stones, chief operating officer at Be At One, said: “We’re a business committed to recognising and rewarding our people, so working with a brand like Sailor Jerry to offer such an incredible prize is fantastic.

“Having the right team behind the bar is absolutely critical to delivering an outstanding guest experience, as well as driving sales across all our bars. We look forward to seeing the results of this incentive scheme which will see one our talented bartenders riding away on a Harley Davidson motorbike.”

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