It’s not often that a cheese and pickle sandwich turns heads, but this week Pret a Manger’s “posh” version grabbed headlines after a tweet decrying its £7.15 price tag went viral.
Although that included VAT for eating in, the social media post shone a spotlight on the rising cost of lunch on the go, as the soaring cost of ingredients has been passed on to consumers.
But amid the gloom there is some good news for hungry office workers and travellers: a Guardian analysis of lunchtime meal deals has found that cut-throat competition between retailers means prices have typically gone up by less than the average rate of food inflation.
The catch is that in many cases you have to sign up to the company’s loyalty or membership scheme to get the lowest price.
The Guardian. To read the full story click here.
