Pernod Ricard yesterday announced it planned to investment £40m across its Scotch whisky distilleries in Scotland, as it looks to expand production by 25%.
The company’s Chivas Brothers division will expand its Glenallachie, Glentauchers, Longmorn and Tormore distilleries on Speyside, as well as reopening its Glen Keith site under the new investment programme.
Scotland’s whisky industry was worth a record £4.23bn to the UK’s export economy in 2011, as high-end brands have proved especially popular in emerging markets such as China.
Christian Porta, chairman and chief executive of Chivas Brothers, said: “This investment, allied to strong market growth, a continued commitment to innovation and the best-suited portfolio to target the most profitable opportunities, will provide the basis for future value growth for our company.”
