The dinner occasion has seen the largest rise in food and drink that is ordered and purchased on site – up +4ppts in the 12 weeks ended 27 November 2022, according to Lumina Intelligence’s latest Eating and Drinking Out Panel data.
Fifty-six percent of orders were ordered for consumption onsite for dinner, compared to 30% that were ordered for delivery and 7% that were ordered for collection.
In contrast, both the breakfast and lunch occasions saw declines in the level of orders and purchases on site, down -12ppts for breakfast and -3ppts for lunch, which Lumina puts down, in part, to the falling temperatures.
“Consumers are purchasing dinner in person more this quarter as with dinner being the most expensive day part is it is reserved for special in person occasions,” read the report.
Across the breakfast, lunch, dinner, snacking and drinks-only channels, 74% of orders were made and purchased on site, remaining flat with the previous quarter, with 14% of orders for delivery and 9% for collection.
The quarterly EDOP update also found that consumers remained very conscious about how much they spent when they did go out, choosing to cut back on the more expensive occasions, lunch and dinner, with both losing share – by -2.8ppts and -4.4ppts respectively.
The breakfast occasion took some of the share of occasions (+0.6pps), with average spend per visit also up by 17% – the highest increase across the four main occasion categories.
For further information about this report please contact megan.thresher@lumina-intelligence.com.
