Roadchef, the motorway services operator owned by the Japanese finance company Nikko Principal Investments, has won the contract to operate a new service area on the M6 Toll Road.

Newspaper reports this morning say Roadchef has beaten Compass’s Moto chain and Welcome Break for the 25-year contract to run the only services on the 27-mile-long M6 Toll, the UK’s first privately financed motorway project.

Roadchef will now spend £3m of its own money fitting out the facilities at the 68-acre site near Brownhills and Cannock, in Staffordshire, which will include a Costa coffee bar, a Wimpy burger restaurant and a Travel Inn hotel. The service area will open later this year, at the same time as the £485m toll road, which has been built by a consortium including Carillion, Alfred McAlpine, Balfour Beatty and Amec.

Roadchef owns 24% of the UK motorway services market, operates 20 sites and serves more than 65m motorists a year.