Subway has appointed Colin Hughes, formerly of Pret A Manger and EAT, as country director for the UK and Ireland.

Hughes, most recently operations director at Wyevale Garden Centres, joined the sandwich franchise earlier this year, and has been brought in to drive growth and revitalise the brand.

The last country director was Peter Dowding, but he left the company in August 2017, with former marketing director Sacha Clark and operations manager Tim Mills undertaking his duties in the interim.

Earlier this week MCA revealed Clark had left Subway, with Mike Brouwers, European marketing director working with the UK and Ireland marketing team in the interim.

At Wyevale Garden Centres, Hughes led 145 restaurants across four different concepts both company-owned and franchised.

At Pret and EAT, Hughes was responsible for site search, acquisition and opening of over 150 new restaurants in the UK, and working closely with franchisees.

Hughes also served as a non-executive director at Barburrito for two years after it received £3.25m investment from the Business Growth Fund (BGF).

Subway has more than 2,500 stores open across the UK and Ireland with a target to reach 3,000 by 2020.

It is rolling out its new look Fresh Forward store format, with Hughes to lead the “ongoing activation of the brand’s global brand revitalisation”.

Subway regional director Justin Goes said: “We are exceptionally pleased Colin is joining the team. His valuable experience and knowledge in retail, food and franchising makes him well positioned to lead the business in the UK and Ireland going forward.”